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Healthcare non-profit, US

One Year In

Verity Health

Category
Documentary
Year
2024
Runtime
04:20
Turnaround
3 weeks

The brief

Replace a 40-page PDF with a film that donors would actually finish, for a fundraising gala and a year-round site placement.

The constraint

Patient privacy meant no faces for two of the three stories, and the gala cut had to work on a ballroom screen with poor audio.

What we did

  • Told the two protected stories through hands, rooms and voice — no reconstruction, no actors.
  • Mixed a second audio master with heavy compression and a raised dialogue bed specifically for the ballroom PA.
  • Burned in captions on the gala version rather than relying on the venue's playback.

The result

Raised 1.4× the prior year's gala total.

Deliverables

  • 4:20 master
  • Gala mix
  • Site version
  • Captions (EN, ES)

Services

  • Direction
  • Cinematography
  • Sound
  • Edit
  • Colour

Delivered in 3 weeks from approved treatment.

Two of our three stories could not show a face. They found a way to tell them anyway, without reconstruction.
Placeholder Name · Communications Director, Verity Health